Tuesday, November 11, 2008

zyrtec ad summary addition

So, here is more to my Zyrtec ad summary. The woman is wearing light clothing, particularly a yellow shirt. The ad is playing with the fact that most people think that yellow is a color associated with spring, and happiness. This ad has a vast audience because many people have indoor, and outdoor allergies. There is a myth that this ad is basing itself on. In America, most people seem to think that if there is a problem with some part of you, you can take a pill, and that will fix it. This advertisement is playing off of this. It even shows a picture of a Zyrtec bottle, both before and after it became over the counter. In addition, the ad wants you to think that even if you don’t have bad allergies, you can still take Zyrtec and get relief.

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