This ad is about a cough suppressant called Arrestin. Its claim is that because it is not narcotic, you can safely use more of it then the other cough medicines, and plus it comes without a prescription. This ad is all in black and white and resembles the time of the 50’s and 60’s, when black and white television was very popular. There are two people in the whole ad, the first one, a grown male, is speaking throughout the entire ad. At one point there is a young girl, and she is receiving the medicine. They both seem to be American. There is no music in the advertisement, and it seems to get right to the point. The main prop in the ad is the bottle of Arrestin, which the male holds most of the time. This advertisement seems to be directed toward parents to buy this cough syrup for their children.